Energy-smart shopping with Enervee
Enervee was founded by two friends, Matthias Kurwig and Don Epperson, in the summer of 2010 while both were planning to buy energy efficient appliances for their new homes. That simple task turned out to be very challenging as it required searching through 18 different data sources to be able to truly compare the energy efficiency of TVs, Refrigerators, Washing Machines, and other household electronics and appliances. This began a quest to create a platform which could automatically rank products and people based on their energy efficiency - the outcome of which was the Enervee™ Score.
Over time we have analyzed over 100,000 products to uncover quite a few interesting learnings such as whether it is better to pick an LCD over a Plasma TV or a French Door instead of a Side-by-Side refrigerator. It truly surprised us that some of these simple choices end up saving hundreds or even thousands of dollars over the lifetime of the product. Another key learning was that even Energy Star certified electronics or appliances have a meaningful difference in energy consumption and, in turn, yearly operating cost.
In addition to comparing the efficiency of products, we wanted to go above and beyond national averages to get down to the heart of the matter, which is how much does it really cost you to run a specific device. We enable you to select your local electricity rate from a database of over 3,000 residential utility rates and the ability to customize your product usage profile (i.e. number of hours of TV watched per day). By calculating your personal energy cost, we can make specific product recommendations by comparing the products you have at home to the most efficient models on the market. Additionally, we have an Eco-View to show how a product's energy consumption has a direct impact on the environment.
Enervee has a simple mission - to make it easier for you to find the products that save energy, save you money, and help the planet.
Find out more about what we do
The Team
Product, Cofounder
Prior to putting #WattsInYourWallet at Enervee, Matthias was the global COO of Neo@Ogilvy, the digital media and marketing arm of WPP’s Ogilvy Group. He headed operations of Neo@Ogilvy’s 30 offices around the world, and lead the development of technologies, systems and processes for a staff of 700.
Matthias is founder of Planetactive, one of the leading full-service digital agencies in the German-speaking markets with more than 80 specialists at offices in Düsseldorf, Zurich and Vienna. Planetactive was acquired by the Ogilvy Group in 2006, and is now part of Neo@Ogilvy.
Marketing, Cofounder
Don is also Executive Chair and Co-Founder of Simpli.fi, a search informed online advertising platform. Prior to Simpli.fi, Don served as Global CEO of Havas Digital - one of the industry's largest digital holding companies. Prior to Havas Digital, Don was founder and CEO of HookMedia - a technology-based digital media agency that was sold to Media Contacts in 2001.
Don sits on the boards of directors of Enervee, AdSafe, digitalArbor, and buildOn. Don has spoken often on digital media, privacy, data, and real-time platforms. Don holds an MBA from The Darden School at the University of Virginia and a BA from Rutgers College.
Technology
David has been in software development and technology professionally for over 20 years. He started as a software manager and lecturer at the University of Calgary before moving to Los Angeles where he was CTO and senior architect for technology companies. David has been involved with a number of internet start-ups and has founded his own software company.
David holds Bachelor of Science from the University of Calgary and has extensive exprience in critical areas like code optimization, caching & scalability, asynchronous & systems programming, sockets & shared memory as well lightweight process programming.
Business Development
Alex has a decade of experience with business development and enterprise software implementation in the smart grid, social mobile/web, and insurance sectors. He is well versed in global business, having spent four years of his career working abroad in the UK, Argentina, and South Korea. Alex's focus is on building partnerships that help Enervee leverage its unique data to expand into new industries and markets.
Alex holds an MBA, General Management, Renewable Energy from University of Virginia - Darden Graduate School of Business Administration and a Bachelor of Sciences, Information Science from the University of Pittsburgh.
Strategic Advisor
Guy is a strategy consultant and advisor in the context of sustainable business and pro-social consumer behaviour. Guy frequently speaks on the role of brands and sustainability at international conferences (IHT, World Retail Congress, WBCSD) and is regularly interviewed (FT, NYT, El Pais, Campaign, M&M, Adweek, AdAge).
Guy has completed post-graduate programmes with the University of Cambridge (UK), Stanford Graduate School of Business (US) and holds an MBA from IE (Madrid). He is also researching consumer pro-social behaviour patterns and their impacts on brands, for his PhD thesis with Cranfield School of Management (UK). Guy is co-author of the soon to be published ‘Brand Valued: How socially valued brands hold the key to a sustainable future and business success’.