A failed water heater is an urgent, expensive, unfamiliar purchase — the moment a customer most needs someone on their side. A utility marketplace turns that moment into a confident decision: transparent comparison, fair pricing, instant rebates, and monthly payments. And customers respond: 557 efficient units ordered in a single day, the annual incentive budget exhausted by Q1. Model what it looks like in your service area.
The utility-branded marketplace opens up the whole market: every model, live pricing, visible incentives, and an Enervee Score for every unit — instead of one number scribbled on a clipboard.
$1,500 rebate
Transparent market pricing plus up to $1,500 in instant rebates applied at checkout — with hardware, incentive, and installation each broken out, so the customer can finally tell what a competitive bid looks like.
59% of households don't have $1,000 on hand for an emergency. Eco Financing® turns the ~$1,587 average order into low monthly payments — instead of rent-to-own or typical high-APR consumer credit.
Professional installation and haul-away bundled into the price shown — set before anyone enters the home. Often thousands less, fully installed.
Embedded lending at checkout, underwritten by a top-5 national bank — not Enervee, and not your program.
The program buys down the rate for the chosen term, at a cost per financed dollar. Priced live in the calculator below.
Loans are underwritten and serviced by the lending partner — bank-grade compliance, statements, and servicing from day one.
Financing is fully off balance sheet, with no cost to the utility beyond the optional 0% APR buydown.
Enter your territory and program parameters. The model projects a 12-month campaign of monthly emails to your own customer list — the acquisition channel you already own, at zero media cost — and delivers installs, savings, and the incentive budget you'd actually need, for year one and a 3-year cycle.
Defaults reflect Enervee program experience — adjust anything to match your program's realities. Questions about the assumptions? Talk to our team.
Sets energy-price and per-unit-savings defaults for your service area.
The measure your program promotes — seeds cost and savings defaults.
Total residential accounts in your service territory.
Point-of-sale incentive applied at checkout — drives participation, budget, and the financed amount.
Yearly incentive funding — the model shows the month it runs out.
Customers you can reach with program emails — your marketing-consent list.
0% APR offer at checkout — the program buys down the lender's rate (MDR).
Typical unit price for the selected technology, before installation.
Professional installation, permitting, and haul-away.
Annual energy saved per installed unit — use your TRM / workpaper value if you have one.
What customers pay per unit of energy — converts energy savings into bill savings.
Share of installs you target for income-qualified / hard-to-reach customers.
Extra incentive per LMI install, on top of the base rebate.
Unique clicks ÷ emails sent, per monthly send — scaled automatically with your rebate relative to equipment cost.
Share of marketplace visitors who complete an order.
Share of buyers who choose Eco Financing at checkout.
Extra conversion when 0% financing is offered.
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Save your modeled scenario as a PDF or copy the link above, and bring it to a conversation with Enervee's utility partnerships team — program design, incentive structure, and marketplace launch for your territory.
