Enervee advances U.S. net-zero emissions strategy

The White House recently identified increasing sales of clean and efficient appliances as a core buildings-sector strategy. That spotlight matters: as we noted in our plug loads blog, efficient appliances are expected to reduce emissions more this decade than rooftop solar or EVs. For how utilities operationalize this, see our modern utility marketplace approach.

Why appliance purchases matter now

The one-time decisions we make when replacing a refrigerator, TV, range, or water heater lock in energy use—and emissions—for a decade or more. Tapping into natural replacement cycles means influencing a single decision today for a lifetime of climate and bill savings. Americans buy roughly 1 billion energy-using devices annually, making this a high-leverage opportunity.

What U.S. climate strategy says

The federal Long-Term Strategy (Nov 2021) is explicit:

“The priority in this decade is to rapidly improve energy efficiency and increase the sales share of clean and efficient appliances … while improving affordability and equitable access.”

How Enervee removes real-world barriers

Our vision—Efficient Shopping for All—aligns directly with this strategy. We focus on two proven levers embedded in a utility marketplace experience.

1) Guidance that makes better choices easy (Enervee Score®)

Consumers shouldn’t have to decode spec sheets. The Enervee Score is a 0–100 model-level signal, updated across 40+ categories, that nudges shoppers toward more efficient products without reducing choice.

2) Affordability at checkout (Eco Financing)

Rebates alone don’t solve the lump-sum problem. Eco Financing turns a $1,000 purchase into manageable monthly payments—often in the tens of dollars—approved in minutes and available right in the cart. That’s critical for renters, LMI and credit-challenged customers, and anyone facing an emergency replacement.

An efficient-shopping ecosystem (built to scale)

Our marketplace brings together retailers, manufacturers, a fintech lender, utilities and public agencies on one platform. Shoppers see net price (with instant incentives when offered), can book installation, and complete program enrollments—all in one flow. The result: higher completion rates, more efficient models chosen, and broader participation across diverse customer segments.

Early results from the field

• Underserved reach: Programs engage LMI households and renters who historically struggled to benefit from rebate-only designs.
• Faster follow-through: Clear guidance (Enervee Score), transparent pricing, and monthly payments remove cognitive and financial friction at the moment of need.
• Grid value: Device-enabled purchases can be paired with demand response or managed charging enrollments during checkout.

Utility marketplace: quick answers